Analyse the current marketing mix of your producVservice. Please note the below provides an overview of what to discuss within each variable

Marketing Mix Analysis (1,200 words)
Analyse the current marketing mix of your producVservice. Please note the below provides an overview of what to discuss within each variable
Product – discussion to include but not limited to quality, design, features, packaging, labelling, branding, PLC, product mix.
Place – identify the current distribution strategies – types of distribution strategies, intensity of distribution, vertical marketing systems
Physical Evidence — physical environment: atmosphere, lighting, d6cor, layout, store design etc.
Process – processes involved in delivering the service/product
People – staff and sales people that provide/deliver the customer experience
Reference all applicable information. In-text citations and a Reference List. APA Referencing Style

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