Audience
You will examine the importance of creating an audience profile and situation analysis chart to help drive the decision-making process for a community health campaign.
The purpose of this chart is to help you organize the information you are compiling.
Remember to track any resources you use to fill in the chart.
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Order Paper NowCondition or health issues
Key groups or stakeholders
Social and political determinants of health
Audience profile and segmentation
Demographics and epidemiology
Cultural considerations
Is there a secondary audience? Who?
Motivation of population (using a theory to back up response)
Predisposing factors, enabling factors, and reinforcing factors (PERF)
Barriers
