Case Study “Highline Financial Services, Ltd.”




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Read through the Case Study entitled “Highline Financial Services, Ltd.” in Chapter 3 of your textbook. Examine the historical trends this company has experienced for the three products (A, B, C) discussed over the 2 years shown.

Address the following requirements:

● Prepare demand forecasts for the next four quarters for all three products, describe the forecasting method you chose and explain why that forecasting method is best suited to the scenario.
● Explain why you did, or did not, choose the same forecasting method for each product.
● What are the benefits of using a formalized approach to forecasting these products?




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